Restaurant uses parachutes, PayPal to deliver sandwiches

If your restaurant is on the seventh floor and your customers are down on the street, how do you get them their food quickly and efficiently? Throw it out the window of course.

JafflesA woman removes the parachute from her just-landed “jaffle,” a toasted sandwich popular in Australia.

(Credit: Video screenshot by Michael Franco/CNET)

Waiters are so last century. These days, sushi is flown to your table via a quadcopter and beer is dropped out of the sky from an octocopter. Now, a new pop-up restaurant in Melbourne, Australia, has added another, albeit less high-tech, method of food delivery: sandwiches that parachute several stories down to customers waiting on the street.

The novel nosh drop is the brainchild of David McDonald and Adam Grant, who make the toasted sandwiches, called “jaffles,” after people order and pay for them via PayPal on theirWeb site. The customers then stand on an “X” on the sidewalk and wait for their meal to drop down like mana from heaven. The locations change, and customers are kept up to date via Facebook. The company is fittingly called Jafflechutes.

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